Community Email Newsletters

Superintendents - School PR Coordinators - Community Information Officers

• Do you need to build community support for your district?
• Are you looking for a consistent, cost-effective way to tell the good news about education in your community?
• Do people tell you they don’t know what's going on in your schools?

Start a community email newsletter.

Why should your school send a community email newsletter?

• Let people know what's happening in your school district in a way that is convenient for them
• Effectively talk about school needs in preparation for a referendum
• Support your printed newsletters and website with email contact
• Reach out more often, more effectively, and less expensively

No list yet? We can help.

You can start building it now. As soon as you're set up, you can start asking people to join your list through your website or sign-up sheets. We can also help with other permission-based list-building strategies. Lists can take a few months to a year or more to build, so getting set up now will give you a big advantage if you plan to send email newsletters within a year or two.

Why work with Marketing On Demand?

• We are experienced school communicators who care about education and your success.
• Writing and editing services will help transform your complex message into real world, relevant content.
• We understand the limitations and requirements with school communications, particularly around referendum issues
• Complete, easy to manage, permission-based email newsletter packages.
• Send emails only when you need them, no subscriptions or monthly fees required

What's Included - Email Newsletters

• Professionally graphic designed e-newsletter in HTML and text formats
• Personalized content
• "Forward to a Friend" button to help build your list
• Full testing for design readability through 15 different email programs and browsers
• Best practices to avoid SPAM accusations
• Delivery to up to 5,000 emails at one time
• Comprehensive online reports to measure your success
• Professional copywriting and editing for your articles and subject line
• HTML page version of your newsletter for your website
• Automated list management
• Detailed reporting that track open rates, click-through rates, and what sections readers are most interested in
• "Domain authentication" code that decreases the likelihood your message will be filtered as "SPAM"
• Code for an newsletter sign up box on your website
• Importing of your existing email addresses
• Custom opt-in and unsubscribe messages, such as, "thank you for joining our list"

Prefer to "do it all yourself?"
If you're technically savvy and prefer designing your email newsletters on your own, we can set you up with a custom template. Then you can access our easy-to-use program and send as many email messages as you want for a low, per message fee. It costs approximately $.03/per email to send. Template design and a a setup fee are additional; please call for specific pricing.

Contact us today for your school's e-newsletter.

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